Voice talent is hired for various purposes. You may be a TV or radio program director, looking for a good voice to add details to a narrative, documentary etc. You may also be an advertiser who needs to add dynamic voice-over to an animated advertisement. Whichever purpose you need a voice-over for, the importance of finding the right talent is critical.
There are a number of things to keep in mind while hiring a voice over talent, which include the following:
One of the first things you have to decide while looking for a voice talent is whether you need a male or a female artist. Usually, a male voice is utilized in most of the movies and documentaries but it’s not a rule of thumb. There are various movies and TV shows in which voice-over is done by female artists too. In fact, sometimes a female voice should be given priority due to the requirement of the voice-over. A female voice-over is much appreciated in commercials, jingles, animations etc. So it is up to you whether you want to choose a male or a female talent for your program’s voice-over.
You may also try visiting the websites or profile pages of various voice artists. By visiting various profiles, you would be able to find information about different voice artists. This will enable you to learn about the skills and experience of each artist. As a result, you will be able to evaluate the artists, compare them with each other, and then finally make the selection. If you are looking for an artist for a campaign has a serious nature such as political publicity, medical aid offers by the state, public service announcement etc. you should make sure to hire someone who can handle such work.
Another important thing to look for while searching for a good voice talent is customer testimonials. What an artist says about himself/herself will definitely vary when you will compare the content available on the official site with customer reviews. You would, however, need to do some research in order to find genuine customer reviews about the artist. Do not skip any platform while doing your research and ensure to include blogs, forums, review sites, social networks and so on.
When it comes to hiring voice artists, you cannot take the risk of hiring someone who you haven’t heard. Professional voice-over artists make sure to include samples of their work on their websites or profile pages. They do this so that their existing as well as potential clients can check the voice-over projects. Hiring a voice artist without listening to his/her recordings is like hiring an employee without conducting an interview. So before making the final decision, make sure to check a number of recordings that an artist has made available for the visitors.
Finding a voice-over artist is a tricky task because of the several factors involved in the process. However, you can find the most appropriate voice for your campaign or project by following the instructions provided above. If the process of finding voice artist takes a lot of time, don’t get discouraged and keep looking for who you need. If you want an artist to make your project successful and likable for the audiences, you would have to be patient throughout the hiring process.